Sunglass Hut

Platform: snap

Tags: accessories branded face mask head tracking retail snapchat sunglass hut sunglasses

Luxottica, a global eyewear leader, partnered with Snapchat to bring an innovative shopping experience to users. The AR filter allows customers to virtually try on Sunglass Hut's range of sunglasses and eyewear accessories. Through Catalog-Powered Shopping Lenses, users can seamlessly transition to product pages for convenient shopping, highlighting Sunglass Hut's commitment to innovative advertising on Snapchat.