Selfridges AW22 In-Store AR
Creator: Selfridges
Platform: webar
Tags: 3d 8thwall animation fashion frame interactive niantic object plane tracking selfridges target tracking webar
Step into the future of fashion with the Selfridges AW22 In-Store AR filter. Selfridges, known for its groundbreaking in-store experiences, has seamlessly integrated augmented reality into its AW22 campaign. By scanning QR codes around the store, users are transported into the world of AW22, where fashion meets technology. This collaborative effort by Selfridges and Rose Digital has garnered an impressive average engagement time of 51 seconds, making it a successful case study for AR in the fashion industry. Immerse yourself in the intersection of fashion and digital innovation with the Selfridges AW22 In-Store AR filter. #3d #8thwall #animation #fashion #Frame #Interactive #Niantic #Object #plane tracking #selfridges #target tracking #webar