Ford Mustang Mach-E

Creator: Ford Mustang

Platform: snap

Tags: 3d animation automotive branded car ford mustang frame logo object plane tracking snapchat target tracking

Ford introduced their all-electric SUV, the Ford Mustang Mach-E, highlighting its captivating design, advanced tech, 610km range, and a speedy 0-100km time of 3.7 seconds for the GT model. Ford's partnership with Snapchat offers an immersive virtual experience through a Snapchat lens, enabling exploration of the Mach-E’s various colors, features, and interior. Additionally, users can listen to its campaign theme song, “watch me” while engaging with the AR filter.