BBC’s Little

Creator: BBC’s Little

Platform: snap

Tags: 2d animation bbc’s little branded entertainment frame logo snapchat text

BBC’s Little partnered with Snapchat to create an interactive AR experience for ‘Little Mix The Search’. Users were able to become part of a virtual Little Mix concert using a gyroscopic Lens, immersing themselves in the show’s theme. Additionally, Snapads and Commercials featuring the band encouraged users to engage and watch the show.